Showing posts with label self made. Show all posts
Showing posts with label self made. Show all posts

Wednesday, May 6, 2020

Self Made Netflix Series: Fancy's Commentary

Let me just start by saying, I know that everything in this series was not true. Netflix kind of made that disclaimer when it was marketed as "based on her life" and not a "biopic". But whatever, I was entertained. As a woman. As a woman in business. As a woman in business in the beauty industry, I could relate to her struggles and triumphs. Here's my two cents...

People will deflect their own fears on to you

Poor C.J., the husband. He just didn't have the vision or the ambition. Our people are scared now, in 2020. I can only imagine how deeply entrenched the slave mindset was as the child of a former slave. He just wanted to get by and be comfortable. He meant well by encouraging his wife to take a job when things got tough. As a man, he probably didn't want to see his wife hurt. I can admit,
set backs can be discouraging and sometimes the feeling of defeat can be overwhelming. However, successful people get back up, assess the damage and learn from the mistakes. I can admit, had it been my husband trying to sway me from my dreams I wouldn't been irritated. Understanding but irritated. 

Beyonce said it best...

It's MY shit! BOW DOWN, BITCHES!!! I've never been one to brag or talk a lot about what I've accomplished or the things that I have. However, it is super annoying when people assume that your lifestyle is because of your husband. The man always gets the credit. I am blessed that my husband actually gives me credit for my accomplishments and business acumen. While my husband helps me with heavy lifting, literally, he lifts the heavy stuff, and sales, he would NEVER try to take any credit for Fancy Free Hair & Skin. That's my baby. He helps and invests in me but it's mine. If I thought C.J. was weak for trying to encourage Madam to get a job, he was SUPER weak for trying to take credit and ownership for her company. Very annoying. Would not recommend.

Marketing makes a difference

There are sooooo many trash products out there that are successful because they have a great marketing team behind them. Madam C.J, may have stolen the formula for her "Magical Hair Grower" product but she had a story that sold which is why she is more prominent in the history books and not her mentor. I realized this early on in my business and hired a marketing team to help me tell my story in a way that is relatable and compelling. Watching this series made me realize that I I can do better with sales. I am no where near as aggressive as she was portrayed in the Self Made series. Her sales team was lit. Since hiring a sales force isn't quite in my budget yet, EYE gotta go harder myself. Noted.

You can get a $1 Million order and not make a dime

It seems that everyone who has a product wants to get placement in a big box store. I'm glad that this series showed that isn't the only route to success. I thought that's what I wanted early on. But then I got some mentors and learned the truth about those deals. 
  1. I'd have to make changes to my formulas. My customers are attracted to the natural ingredients of my products. However, natural products mean shorter shelf life. Which means, products should be used almost as soon as they are manufactured. Product placement in large stores almost always require longer shelf lives which means....adjusting the formulas and possibly adding a few more preservatives. I'm not necessarily interested in doing that.
  2. Your product placement on shelves is at the whim of the store. If your products are placed anywhere other than eye level...forget about it. If they decide they don't want to carry your products anymore....forget about it. If stores are closed because of a pandemic or war....forget about it.
  3. Filling that $1 million order is the first step but then you have market downs, charge backs and charged off goods, you might no make ANY money. Imagine doing a million dollars worth of work and going home with nothing. Heartbreaking.
In the end, I was entertained and inspired. I think that's what the Madam would have wanted. That's all I have to say about that.



Shameless Plug Alert:
Fancy Free Hair & Skin manufactures quality products for hair and skin, as well as provides natural hair consults for women who would like assistance on their natural hair journey. Our motto is "Keeping you fancy and free of chemicals." Visit our website, www.fancyfreehairandskin.com, to see a full range of our products and services. Sign up for our mailing list to receive natural hair tips and stay up to date on sales and the latest happenings with Fancy Free.


Thursday, July 26, 2018

Self Made

Kylie Jenner was named the youngest "self made" billionaire by Forbes magazine. Ummm....excuse me while I contain my laughter. First thing's first. NO ONE, I repeat, NO ONE makes it alone. It takes a team for anything substantial to grow and be successful. Period. Let me break down how Kylie is NOT self-made before I explain how this term is misleading so many others on their entrepreneurial journey.

1. Kylie is the daughter of Kris Jenner.
Kris make have some unorthodox ways but she is a bomb ass momager. Each and everyone of her children has been able to start and grow sustainable businesses with Kris pulling strings behind the scenes. Kylie is no exception.
2. Kylie is a Kardashian.
As I grow in my business, I realize the importance of social media influencers. Many influencers get paid to sell other people's products while some start businesses of their own. Most people who do well in business selling products have a very strong social media presence. Couple that with a hot television show and BOOM your products are going to fly off the shelf, no matter what they are.
3. Kylie has resources.
Yes, it's obvious that Kylie is rich, so monetary resources are plentiful but imagine being having the best of the best vying to work for you or collaborate with you on any venture you are set on pursuing. Best of the best cosmetic manufacturer. Best of the best distribution company. Best of the best graphic designer. Best of the best web designer. Best of the best marketing team. I mean....you get the point.

Successful enterprises are comprised of the following:

  • A visionary
  • An executor
  • A money person
  • A connector
  • A marketing person
One person can play a couple of those roles but in success stories, ALL success stories, multiple people hold these roles. Making "self made" a false term.

The Hospital Team
When I worked in health care, the term "teamwork" was thrown around but really everyone was for themselves. Covering their own behinds, trying to make themselves look good while, sometimes, throwing others under the bus for one reason on another. The real impact of collaborative economics didn't hit me until I started building a direct sales business. Call it a pyramid scheme but when you realize that your paycheck depends on the someone else getting a paycheck, you are going to go above and beyond to help them understand HOW to get paid and then help them actually take the steps to get paid. And in direct sales, the more people you teach this model to, the more money you make. So, everyone is helping each other get paid. Now THAT is teamwork. 

I run my business with the same teamwork spirit but running Fancy Free Hair & Skin is a little different than building a direct sales team. In direct sales, you want your business partners/team to duplicate your efforts and surpass you but in business you want you teammates to focus on doing what they do best to fulfill their role on the team. My role is to develop quality products that our customers want and manufacture them. However, I don't manufacture by myself because that's not sustainable, so I have help. My manufacturing tech keeps us on track with our production schedule, makes sure we order supplies on time, and also keeps me motivated when I want to sit on the couch. Hey. It happens.
The Fancy Free Team

But who cares if the product is good. No one will buy it if they don't know about it. That's why I have a public relations expert to get my brand in front of people and a marketing expert to make sure I'm sending the right message about my products to the right people. But no one cares if I'm saying the right things to the right people is the presentation of the product is trash. That's why I have someone who is in charge of designing labels and packaging. And another person in charge of making sure the product pictures and social media pictures are in line with my brand. 

It really does take a team. I don't have to spend time trying to figure out how to do those things that are not in my area of expertise only to come up with mediocre results. I can focus on my energy on product development and being the face of the brand, while my team makes sure the other areas are covered.... and executed with excellence.

Entrepreneurship is not easy. It can be lonely but you don't have to go it alone. Don't let these headlines fool you into thinking that you have to do it by yourself to a talked about success story. You don't. You shouldn't. You will not be successful if you try to do it alone.

So, congrats to Kylie Jenner and all of the other entrepreneurs doing big things. I am inspired and you help keep me motivated but make sure you acknowledge your team. You couldn't have done it without them.

Shameless Plug Alert:
Fancy Free Hair & Skin manufactures quality products for hair and skin, as well as provides natural hair consults for women who would like assistance on their natural hair journey. Our motto is "Keeping you chemical free." Visit our website, www.fancyfreehairandskin.com, to see a full range of our products and services. Sign up for our mailing list to receive natural hair tips and stay up to date on sales and the latest happenings with Fancy Free.